Counterfeit email from Amazon
i got this email from Amazon for one of my listings. I am buying items from AliExpress and dropshipping. How does this listing owner knows that my products are counterfeit without any selling or any complaint received by customers? What can I do for this?
Hello,
We received a report from a rights owner that you are listing counterfeit products. Sellers on Amazon.com are not allowed to create listings or detail pages for counterfeit goods.
We removed the content listed at the end of this email. We may let you list this product again if we receive a retraction from the rights owner. Their contact information can be found below.
linwenxiu
How do I reactivate my listing?
Please visit the Account Health page in Seller Central (https://sellercentral.amazon.com/performance/dashboard?ref=ah_em_nr) to appeal this listing deactivation. Please click on the "Appeal" link next to the listing in the "Product and Policy Violations" section on the account health page.
If the rights owner does not retract their complaint, or you do not provide supporting information, we may provide your contact information to the rights owner upon their request.
We consider allegations of counterfeit a serious matter and your account is under review. If we receive more complaints about your listings, we may not allow you to sell on Amazon.com.
To learn more about this policy, search for "Intellectual Property Violations" in Seller Central Help.
ASIN: B0BG5FCTXM
Title: DLDER Dog Balls for Aggressive Chewers,Indestructible Floating Bouncy Balls for Dogs Small Breed,Lightweight Durable Solid Dog Balls for Puppy/Small/Medium Dogs-Odourless-2.5"-(4 Pack)
Infringement type: Counterfeit
Trademark: 5972659
Complaint ID: 13781118631
Sincerely,
Counterfeit email from Amazon
i got this email from Amazon for one of my listings. I am buying items from AliExpress and dropshipping. How does this listing owner knows that my products are counterfeit without any selling or any complaint received by customers? What can I do for this?
Hello,
We received a report from a rights owner that you are listing counterfeit products. Sellers on Amazon.com are not allowed to create listings or detail pages for counterfeit goods.
We removed the content listed at the end of this email. We may let you list this product again if we receive a retraction from the rights owner. Their contact information can be found below.
linwenxiu
How do I reactivate my listing?
Please visit the Account Health page in Seller Central (https://sellercentral.amazon.com/performance/dashboard?ref=ah_em_nr) to appeal this listing deactivation. Please click on the "Appeal" link next to the listing in the "Product and Policy Violations" section on the account health page.
If the rights owner does not retract their complaint, or you do not provide supporting information, we may provide your contact information to the rights owner upon their request.
We consider allegations of counterfeit a serious matter and your account is under review. If we receive more complaints about your listings, we may not allow you to sell on Amazon.com.
To learn more about this policy, search for "Intellectual Property Violations" in Seller Central Help.
ASIN: B0BG5FCTXM
Title: DLDER Dog Balls for Aggressive Chewers,Indestructible Floating Bouncy Balls for Dogs Small Breed,Lightweight Durable Solid Dog Balls for Puppy/Small/Medium Dogs-Odourless-2.5"-(4 Pack)
Infringement type: Counterfeit
Trademark: 5972659
Complaint ID: 13781118631
Sincerely,
19 replies
Seller_Hi7wbO2Kbo6bl
You have picked a business plan that violates policy and will land you in trouble even without complaints from other sellers.
As to the "counterfeit" violation -- if you list your AliExpress item -- identical to the dozens of other AliExpress items others are selling -- but they have declared theirs to be this or that brand -- then yours are "counterfeit".
My advice is to scrap your entire business plan; avoid AliExress, attend some trade shows, find real distributors and manufacturers of goods and purchase through legitimate outlets.
Watch Seller University for starters.
That's if you recover from this.
Seller_kIukTwdhvntAp
Put EVERYTHING in vacation mode, downgrade to an individual account if you are paying the $40/month, and, spend the next three months studying Seller U like you should have before you listed anything.
Pay attention to what @Seller_Hi7wbO2Kbo6bl told you. You are one step away from being removed from the site.
Ali##@# is one of the most notorious sites for fake and counterfeit items on the planet.
Dropshipping on Amazon can only be done by following their EXACT rules and is extremely hazardous.
You are asking the wrong questions. To sell successfully here you need to ask these ---
The first question is -- Are you authorized IN WRITING by the BRAND to sell their items on Amazon? That means from the BRAND, not some random wholesale source that can NOT authorize anything – they only SELL.
More and more brands have provided a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
The second (and probably more important) question is -- Where are you sourcing your products? Are you buying direct from the brand or through an AUTHORIZED wholesale source?
NOTE – DOING RA IS NOT PERMITTED ON AMAZON. PERIOD
There are a LOT of FAKE wholesalers out there ranging from places like Sam's Club, Costco, BJs Wholesale and others to all those Gray market providers touted on TikTok, Twitter, YouTube and other places. AND there are places like Ali#$#$ that sell counterfeits and knockoffs.
Any of the guys mentioned have resulted in so many account suspensions that it is impossible to count the number.
When Amazon says in Seller U to use an Authorized Reseller they mean an AUTHORIZED (by the BRAND) Wholesale Distributor – NOT some random wholesale distributor that has “thousands of brands” in stock but is NOT authorized by the brand.



Seller_ki9CDMD9M6QlP
isnt it the store name? store name and brand names are the same things?
Btw look at these ASINs! 2 exactly the same products and in different brands or stores...then one can complain about the other now? how does amazon know that this brand is legitimate other brand is counterfeit?
B0C4JHRMW5, B0C623DPNZ, B09WLBJ3KN, B09Q556SZL
Seller_kIukTwdhvntAp
The brand might or might not be the same.
My store name and my TM brand name are not the same.
If there is a name under the product title you are only safe IF you have permission to sell from that name.
If the people that took the time to register with Amazon watch the ASINs at all they WILL report you.
As I said, Amazon BR has changed a LOT and they appear to be cleaning it up.
It will take YEARS to get all the 'offshore' junk listings off the site.
Amazon has allowed the site to be invaded by countless thousands of unauthorized sellers over the past couple decades. Amazon, to excise the disease (unauthorized sellers), is simply killing all the sellers other than whoever the BRANDS are going to favor with letters of authorization.
Expect more of this and it is partly a result of the new laws that have stripped Amazon and other sites of what they had perceived as protection from penalties for allowing counterfeit/stolen merchandise on the site.
Those restrictions will include both RA, Gray market sales, and even used sales in the future because there is no proof of authenticity or chain of custody for either version of those sales models.
Amazon is cleaning house and a lot of people selling currently are likely to be swept out the door going forward.
Seller_ki9CDMD9M6QlP
you said:
there is a name under the product title you are only safe IF you have permission to sell from that name.
What i did was:
I searched for a product and in the product details page i clicked on "sell on Amazon" button then a page opens asking me for approval. I request approval by answering 3-4 questions without further documentation requirements. If they asked me for documentation i didn't go for it and asked for permission. But when only asnwering questions was enough i went for that answered the questions and got approval. So i got this approval from Amazon itself. If Amazon's approval doesn't mean anything but i need the listing owner's permission then why doesn't Amazon require me to ask permission from the listing owner?
Seller_kIukTwdhvntAp
Amazon works on what is called a 'silo management' system. Different departments do different things and they don't bother communicating with each other.
There have been MANY cases of sellers that got in trouble for something like dropshipping, appealed and were reinstated, and THEN got suspended again because a DIFFERENT department found something else that the seller had done wrong.
The ONLY consistency on Amazon is INconsistency.
The ONLY way that Amazon will ever get a handle on their catalog is to GATE every category and demand invoices from every seller when they apply to list on an ASIN.
Seller_ki9CDMD9M6QlP
just another question. What happens if i cancel my orders since i am out of stock? Can i cancel like 10-15 orders ?
Seller_kIukTwdhvntAp
Are you talking about orders from customers that should get shipped out in the next day or two?
If so, what do your metrics look like?
If your cancellation rate gets too high (say 10%) you will be at extreme risk of being suspended.
Frankly, if your dropshipper (Ali##@#$) isn't letting you know their inventory level that should be a pretty good indication of just how risky your current business model is.
You have been around on the Forum for four years. You have posted multiple times about suspended accounts, linked accounts (to a suspended account) -- four years and two years ago -- and then five months ago for IP violations.
After the olive oil question from a couple months ago you morphed into dropshipping.
You need to put everything on vacation and actually study Seller U for several months instead of following whatever 'great idea' pops into your mind.
After being suspended that many times (and recovering somehow) you are on a short leash on Amazon.
Going back to my comment about cancellations being above 10% causing problems, given your history it will very likely cause the termination of your account.
You and Amazon appear to be a very bad fit.
Seller_ki9CDMD9M6QlP
my cancellation rate is 0 now. And i need to cancel 12 orders now
Seller_kIukTwdhvntAp
You have to do the math about what percentage 12 is of x number of orders.
To be at 4% (the Amazon target) you would need to have 300 orders in the time period they look at.
If you only have 100 orders it would be 12%.
I have no way of knowing how many sales you are getting.
Seller_ki9CDMD9M6QlP
i have 16 orders 3 shipped 2 canceled by users by the way and 9 to be canceled. Maybe there will be more users asking for cancelation. As i watched from seller university if buyer asks for cancelation it doesn't affect my account health. So now if i cancel those 9 by myself what's the percentage I'll get?
Seller_kIukTwdhvntAp
If YOU are asking the 'buyers' to cancel their orders because you are out of inventory you are digging your account grave.
Amazon does NOT permit that.
As to the numbers, go to your order defect page and see how many orders you have in there already.
Look at your 7 day order rate and see how many orders you have in total.
Unless you have over 250 orders for 7 days you will be over 4%.
Having 9 of 250 is 3.6%.
if you only have 16 orders, cancelling 9 is 9/16 or 56.25%.
Amazon will not be happy with that number.
You have to do the math.
Troy_Amazon
Hi @Meerschaumer,
I understand you are dealing with what appears to be a violation on one your listings. Typically in cases like this, invoices proving the authenticity of the product are needed. You may also request a retraction from the rights owner.
Any submitted invoices need to comply with our document requirements. Once submitted, our internal team will evaluate your submission and will determine the validity of the invoices. Once the review is completed, you will be notified via performance notification.
The top option would be if you have valid invoices that you can submit for an appeal. The second option is our "Forgiveness" option. You can choose this option if you no longer intend to sell the item. Going through this acknowledgement may remove the violation, but it will not reinstate the listing. For that, you will need to submit valid invoices that are approved by our review team.
You also reference drop shipping and your cancel rate here in the post. You have already received great advice from the community here, but I wanted to address these items briefly.
In their post, @Seller_Hi7wbO2Kbo6bl references some of the issues regarding your account. I would strongly advise extreme caution if you choose to employ the drop shipping model. Amazon only allows drop shipping in very specific circumstance. I highly recommend you study the drop shipping policy and make sure you are in compliance with that policy. You can find our drop shipping policy here.
As @Seller_kIukTwdhvntAp states, you may want to consider utilizing the vacation mode option while making any account adjustments. I would recommend reading the information in this thread several more times as you have been given excellent advice.
Any orders you cancel will affect your Cancel Rate (CR). If your CR exceeds 2.5%, you may see a banner stating "Your Account is at risk". Within that banner, you may be seeing a yellow "Submit appeal" button. If this button does populate, you will need to take action on the account by following the workflow page you will see after clicking on that button. If no such button is visible within the banner, you will not need to take any action.
I would recommend having a strong understanding about why you have needed to cancel these orders and have a plan in place to avoid this from happening in the future. In your case, it may require a complete overhaul of your business model.
There is a lot of information in this thread. You may want to consider opening specific threads for your individual issues, should you need further assistance. That being said, feel free to continue to reach out to the community regarding your account.
Regards,
Troy