Get over AED 175,000 in potential incentives when you start selling with Amazon. Learn how
Get over AED 175,000 in potential incentives when you start selling with Amazon. Learn how
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    Protect your account from deactivation with Account Health Assurance
    by News_Amazon
    Amazon replied

    We understand how important it is to get your selling account back online when policy violations arise. If you consistently achieve a high Account Health Rating (AHR), our Account Health Assurance program enables you to continue selling while you resolve account health issues with the help of our team.

    Here’s how it works:

    • If you have a professional selling account, maintain an AHR of 250 or higher for at least 6 months (with no more than 10 days below this threshold), and have a valid emergency contact number on file, you’ll be automatically enrolled in Account Health Assurance at no additional cost.
    • When you encounter an issue that would otherwise result in account deactivation, an account health specialist will reach out to you to explain what the issue is and how to address it.
    • As long as you respond to us within 72 hours, and you work with us to resolve the account issues, your selling account won’t be deactivated.

    Note: If you commit serious policy violations, such as fraud or deceptive, illegal, or harmful activities, we may still take immediate action, including account deactivation.

    Check your eligibility, or go to Account Health Assurance Frequently asked questions to learn more.

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    Removal of irrelevant variation themes will start September 2
    by News_Amazon

    Between September 2, 2025, and November 30, 2025, we will remove variation themes from our product templates that aren’t relevant or frequently used, to simplify your listing experience. We’ve already marked the impacted themes as Deprecated: Do Not Use in the product template Variation Theme Name field.

    If you try to update a listing with a deprecated variation theme, you’ll receive an error message that states, “the value specified is invalid” and the update will not be successful.

    To update your ASINs with impacted variation themes, we recommend that you take the following steps:

    1. Go to Manage Inventory, and delete the existing parent ASIN.
    2. Remove Parentage Level, Child Relationship Type, Parent SKU, and Variation Theme Name attributes from the child ASINs that were tied to the parent ASIN.
    3. Create a new parent ASIN with an available variation theme.
    4. Assign your relevant child ASINs to the new parent ASIN.

    If you’re unable to update impacted variation themes, your child ASINs will remain active as stand-alone listings so customers can continue to purchase your products.

    For more information about variation themes and how to manage variations, go to Variation relationship FAQ.

    To view the complete list of variation themes we’re removing, go to Variation themes planned for removal.

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    Update to seller feedback experience: Introducing star-only ratings
    by News_Amazon

    On August 4, 2025, we’ll launch a simplified seller feedback submission experience, so customers can give a star-only rating with optional written feedback. This simplified review experience can help you receive more seller ratings faster.

    Honest and authentic star ratings are an important way for customers to know how past order experiences were perceived by other customers. To make it easier for customers to submit ratings, we’re making written feedback optional, which will help increase rating submissions and give customers more information to confidently make purchase decisions.

    When customers submit seller feedback with or without text, we automatically look for signs of abuse and evaluate them against our community guidelines. When there is no text, the feedback appeal feature in Feedback Manager will be disabled for all star-only rating reviews. If you believe the star-only rating violates our community guidelines, you can request additional review through Report a violation.

    To learn more, go to Monitor Feedback and Performance.

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    Product Opportunity Explorer insights now available in more stores
    by News_Amazon

    Product Opportunity Explorer has added insights for Canada, India, Mexico, Brazil, Australia, the United Arab Emirates, the Netherlands, Turkey, Sweden, Saudi Arabia, and Singapore. This tool analyzes customer search and purchase trends to help you discover new product opportunities and expand your business.

    Product Opportunity Explorer makes it easier for sellers to know what customers are looking for through niches. Niches are groups of customer search terms and products that customers view or buy after searching.

    With this tool you can browse niche categories like men’s skincare, view recommended niches based on your current inventory, and search keywords to find new products that might sell well in your store.

    Each niche page includes the following:

    • Product volume and most successful launches
    • Top search terms with search trends
    • Data on products in the niche, including top-clicked products, buyer reviews, and returns

    To use the tool, go to Growth and select Product Opportunity Explorer.

    For more information, go to the Product Opportunity Explorer help page.

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    Understanding policy can help your Account Health Rating
    by News_Amazon

    A good Account Health Rating can help ensure the long-term success of your business. We’d like to spotlight the following policies with best practices to help you maintain your Account Health Rating:

    • The Amazon Anti-Counterfeiting Policy ensures product authenticity and protects our customers’ shopping experience. To comply with the policy, we recommend that you maintain detailed documentation of your inventory sources, including invoices and supplier relationships. This will help ensure that you can provide evidence of a valid supply chain and prevent violations that may impact your Account Health Rating.
    • The Customer Product Review Policy protects the authenticity of customer reviews and their sentiment about your products. Well-intentioned actions like offering refunds or incentives for reviews, using third-party review services, or asking customers to modify negative feedback may be considered in violation of the policy and can impact your Account Health Rating.

    To see your Account Health Rating, go to Account Health.

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    New listing management features available on Manage All Inventory
    by News_Amazon

    We’ve redesigned our Manage All Inventory page to help you complete listing tasks more efficiently.

    We've heard your feedback that finding the right listing task can be time consuming and complex. Our updated Manage All Inventory page guides you through the end-to-end listing management process, from completing drafts to optimizing existing listings, making it easier to manage a large catalog of products.

    The updated page groups related listing tasks under the following category labels:

    • Complete drafts: Pick up where you left off with unfinished listings. Whether you need to add missing details or address restrictions, you can find and complete all of your draft listings in one place.
    • Activate listings: Get your products back in front of customers by fixing inactive or search-suppressed listings. Use our new Quick Filters to find items that aren't showing up in search, update products with zero inventory, and resolve pricing or other issues.
    • Optimize listings: Boost your product visibility by improving listing quality. Add important attributes and use our bulk optimization tools to enhance multiple listings at once. Our system will offer specific suggestions to improve your listings

    To view the changes and review your listings, go to Manage All Inventory.

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    Identify product image sources instantly with Image Manager
    by News_Amazon

    You can now use the Image Manager to see if images on your product detail page have come from one of your selling accounts or from another seller.

    We select the images displayed on product detail pages that most align with our product image requirements and provide the best customer experience. Previously, if you were selling the same ASIN as another seller, it was difficult to see whose images were displayed on the product detail page. Image Manager provides increased transparency and helps you manage images across your accounts.

    Now, images will be marked as Live or Not live. If your image is not live, you can hover over the information icon for more information on the image origin:

    • A merchant under your partner account (we’ll share the account number and merchant token.)
    • A vendor under your partner (we’ll share the account number and merchant token.)
    • Another selling partner.

    For information on image uploads, go to Upload images in Image Manager.

    To use the tool, go to Image Manager.

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