Your merchant token is a unique seller
identifier used in AMTU, third-party applications, and XML feeds to match up products
that you upload with your seller account.
Note: You cannot share a merchant token with
other sellers or use it for different seller accounts. It is unique to a given
View your merchant token
To view your merchant token, complete the
From your seller account, go to the
Settings menu and select Account Info.
In the Business Information
section, select Merchant
Token. The token is displayed at the bottom of the page.